This project spotlights BS Rabbit's Winter 2024 outerwear collection, seamlessly merging snowboarding functionality with streetwear aesthetics.

Set against an industrial backdrop, the shoot juxtaposes rugged elements with the collection's eccentric designs.

The interplay of textures and harsh light creates a cohesive narrative, reflecting BS Rabbit's ethos of versatility and style that transitions effortlessly from mountain slopes to city streets.